Crazy Talk

The statement from Katie Bayne in that Microsoft advertisement doesn't even make sense. Maybe it's because MS decided to chop the interview up and make her look incompetent, but the end result is an incoherent and unresponsive retort from Bayne.

The original question is, "how important is it to get the right information instead of just a lot of information?"

Katie fails to answer the question while at the same time blathering on and spouting nonsensical ad slogans that are apparently revered in the marketing world but in reality makes no sense at all.

Katie Bayne is probably a great advertiser because the main point of an ad is to create a smoke-screen of BS and sell you a product at ten times it's original value.